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Cosmetics & fragrances

Make-up and fragrance for specialist beauty buyers.

Make-up and fragrance from Coty and L’Oréal brands such as Rimmel, Max Factor, Bourjois, Maybelline and NYX. Send brands, references or EAN codes; availability and each market’s requirements are confirmed in a written offer.

The challenge

Beauty buyers need many brands, and every brand has its own route.

Beauty buyers work across make-up, fragrance and skincare brands at the same time, and every brand comes with its own route to market. A supplier for one brand, an agent for the next, an importer for a third, each with separate terms and separate documents for every country. Enquiries multiply, and so do the conversations needed to answer one plain question: can these products reach this market, through this channel, on terms in writing? For a beauty brand, the same fragmentation means rebuilding the route with every new country.

How we work

One brief, several beauty brands

Send one brief for the make-up and fragrance you need: brands, references or EAN codes, quantities and destination. One commercial team answers for every brand. Availability, prices and terms come back in a written commercial offer, and the documentation each destination market requires is confirmed before any order. For a beauty brand, the same team reaches pharmacy, beauty, retail, e-commerce and wholesale buyers across Europe and the United Kingdom.

Glass beauty counter with fragrances, lipsticks and powder compacts in a specialist store

Request a brief

Your cosmetics and fragrance brief, set up with our commercial team.

Share your work email and our commercial team will contact you to build a category brief for your target markets. Privacy policy

Two people meeting at a stone table with coffee, a notebook and skincare samples

Cosmetics, from brief to delivery

Worker taping a carton shut beside trays of white cosmetic bottles ready to ship

Shipped from stock in two countries

Stock is held in our warehouses in Vicomoscano, Italy, and Letohrad, Czech Republic, and ships from there: one physical base for distribution across Europe and the United Kingdom.

Hands in a lab coat checking a white cosmetic bottle at a warehouse bench

Down to the exact pack

Share references, pack sizes and EAN codes for every product on your list, so availability and terms are confirmed for the exact item.

Hand turning pages of a documentation binder beside a tablet, warehouse racks behind

Paperwork settled before the first order

The documentation each destination market requires is confirmed before any order, not after the goods are on the road. From your brief, our commercial team assesses category fit, territories and channel requirements and confirms the documentation relevant to each market for every product on your list. Scope, documentation and commercial terms are all agreed first, so there is nothing to unwind later.

Gloved hand scanning a carton barcode on a warehouse pallet

Availability confirmed for your list

The website shows no live stock; your written offer confirms availability.

Gloved hands stacking a mixed pallet of cartons and product boxes in a warehouse aisle

Several brands from one supplier

Buyers can source several brands across skincare, cosmetics, personal care and FMCG from one supplier. The products, quantities and terms for each brand are confirmed in a written commercial offer, with one commercial team for every channel.

Shrink-wrapped pallet pushed on a pallet truck into a lorry trailer for dispatch

Delivered to your warehouse or 3PL

Stock leaves our warehouses for your own warehouse or your third-party logistics (3PL) provider, across Europe and the United Kingdom, as confirmed in your written offer.

FAQs

Questions beauty brands and buyers ask us before a first cosmetics order.

When is cosmetics documentation confirmed?

Before the first order. For every cosmetic and skincare product on your list, the documentation each destination market requires is confirmed as part of the brief, alongside scope and commercial terms.

Can I request a product list or an offer?

Yes. Send the category or products you need, indicative quantities and the destination country. Availability, prices and delivery terms are confirmed individually.

What do you need from us to start?

A portfolio overview, target countries, preferred channels, indicative quantities and any existing distribution arrangements. From that brief we assess category fit, territories and channel requirements, and confirm the documentation relevant to each market.

What is settled before the first order?

Three things are settled first: the scope of range and markets, the documentation each market requires, and availability, prices and terms in a written commercial offer — all before the first order.

Beyond cosmetics: other categories, for brands and for buyers

  • Skincare for pharmacy and beauty

    Dermo-cosmetic and skincare ranges for pharmacy and specialist beauty channels, including the Dermocosmetics brands Nuxe, Filorga, Lierac, SVR, Uriage and Bioderma. Share references, destination country and indicative quantities; sourcing feasibility and documentation are confirmed per request.

    See more about Skincare for pharmacy and beauty

  • Household and FMCG for retail assortments

    Consumer and household products for retail assortments, with brands such as Persil, Vanish and Dettol alongside our beauty and personal care ranges. Share the products, quantities and destination market; availability and terms are assessed per enquiry and confirmed in a written commercial offer.

    See more about Household and FMCG for retail assortments

  • A route to European buyers

    For brands and manufacturers in beauty, personal care and FMCG: start in one European market and channel, prove sell-out, then extend to pharmacy, beauty, retail, e-commerce and wholesale buyers across Europe and the United Kingdom.

    See more about A route to European buyers

Send your brief and we will be in touchyour market, your way

Fill out the form, and we’ll be happy to discuss how Alpha Prime can take your products to pharmacy, beauty, retail, e-commerce and wholesale buyers:

  • Share your brief

  • Review the opportunity

  • Agree the next step

Send your brief directly to our commercial team. info@alpha-prime.it · +39 327 558 5219

Your details are used to handle this business enquiry. Please do not include sensitive personal information. Sending this form does not place an order or create a commercial agreement. Privacy policy · info@alpha-prime.it